September 26, 2018
Today, all Marketing and Production departments at Brands have the same challenges: do more, work faster and cut costs. Current technology allows us to do much more than ever before. There are more tools to produce high-end designs, better tools to create the most complex artwork, excellent ways to showcase your artwork in 3D and so much more. Those tools, however, come at price: increasing expectations. We can hardly manage the volumes and timelines anymore. We struggle to keep up with artwork management of all the SKU’s (versions of packs) and language variations of our packaging. At the same time, everything needs to be delivered faster and cheaper.
How to tackle those challenges?At Esko, these developments made us think about ways to tackle those challenges. How can you avoid PDF’s and emails flying around in all directions? And how can you streamline your internal communication, but also the approval cycles with all of your partners in the value chain? Wouldn’t it be great to come up with a single platform that connects everyone? We at Esko learned a lot on this journey. And we are still learning. We connected with packaging experts like you, and we listened…
Take controlWebCenter is the perfect example of such a platform. It’s completely focused on your packaging management, it provides a way for you, your colleagues and external partners to be in total control of your projects. With very specific features on board, WebCenter provides you with tools to
- Annotate jobs that are up for review
- Compare files
- Give approvals