Packaging Innovation
These articles are tagged with "virtual store software"
shelf-ready packaging design tips

3 things the best shelf-ready packaging has in common

Designing shelf-ready packaging (SRP) can be tricky, in the sense that you’re designing for consumers as well as for the retailers who will be placing your packaging on the shelves. Not quite sure where to start? You’ve come to the right place! This article lines up all the qualities the best shelf-ready packaging has in […]
shelf-ready packaging design tips

How to design stunning shelf-ready packaging? 3 tips

Time is money. With retail personnel spending precious hours restocking or repositioning products, retailers are increasingly turning to brand owners for shelf-ready packaging, or retail ready packaging, in a bid to trim costs. Ranging from large cardboard boxes with tear-off parts to small paperboard POP displays, shelf-ready packaging has become an integral part of modern […]
virtual store with 3D glasses

Experience your brand in a hyper realistic virtual store

As 70% of purchasing decisions is made in front of the shelves, brand owners spend a great deal of money to test their products’ shelf-shout. Usually physical mock-ups of a new packaging are tested in a real store setting. The use of 3D software to display virtual products, however, makes the entire process faster and […]