Packaging Innovation
These articles are tagged with "sustainable packaging"
recyclable packaging

Consumer confusion: just how recyclable is your packaging?

Your packaging designs, labels especially, have loads to say. Literally. There’s the list of ingredients you’re obligated to include, of course, and perhaps you’ve even adopted the much talked-about traffic light system. If you’re smart, your packaging also tells consumers just how eco-friendly the product as well as the packaging materials are – Millennials, after […]
flexible packaging trends

4 game-changing trends for flexible packaging designers

There’s no denying that the US flexible packaging industry has seen tremendous growth in the last twenty years. And yet the market is not without shifts and challenges. We believe the following trends will prove to be real game-changers for flexible packaging designers in the coming years. 
nutraceutical packaging design trends

3 nutraceutical packaging design trends that drive demand

In the last few years, the nutraceuticals market has experienced tremendous growth in revenue as millennial consumers – the largest customer base for nutraceuticals – are increasingly conscious of their health and the benefits fortified foods and dietary supplements offer them. Driving the nutraceutical demand are several packaging design trends worth exploring!
sustainable pouch packaging

What does it take to make pouch packaging truly sustainable?

A common misconception among consumers as well as vendors is that pouch packaging must be biodegradable in order to be sustainable. However, as pouches are not and should not be biodegradable – we’ll explain why below – those consumers and vendors wrongly assume that pouches are not eco-friendly by a long shot. Read on to […]
Discover the benefits of shrink packaging

How shrink packaging boosts shelf appeal … and more!

There’s no end to the versatility of shrink film. Used in virtually any industry and for all sorts of products, shrink packaging improves shelf life as well as product appeal and compliancy. Read on to learn all about the most important benefits shrink film offers to packaging designers. Shrink packaging is a designer’s best friend […]
black plastic

Black plastic no longer has the packaging industry in its spell

A little more than a year ago, WRAP (also known as the Waste & Resources Action Programme) notified packaging industry players in the UK that black plastic waste was being sent to landfills rather than recycled by local authorities because it is simply too difficult to break down. One of the first to respond to […]
UK to ban plastic straws

So long, plastic straws? UK set to call for reform

Did you know UK consumers throw away about 8.5 billion plastic straws every year? Meanwhile, the battle against plastics ending up in our oceans is still very much ongoing. Unsurprisingly, Prime Minister Theresa May and the Commonwealth Clean Oceans Alliance are now urging all Commonwealth countries to put a stop to plastic pollution. If Secretary of […]
consumer loyalty

Make your brand packaging design the key to consumer loyalty!

Overwhelmed by choice, today’s consumer rarely sticks to a single brand. In bid to raise brand awareness and encourage consumer loyalty, companies rely on their marketing departments to churn out creative ad after creative ad. Meanwhile, the most powerful tool to reel in customers for the long haul is right under their noses. We’re of […]
packaging industry challenges in 2018

4 key challenges keeping the packaging industry awake in 2018

The packaging industry is continuously evolving, usually rapidly – and never without challenge. What keeps both bigger and smaller players awake in 2018? This article provides an overview of the main challenges dominating retail and shipping today.
3D printing technology

Is 3D printing technology taking over the packaging industry?

One of the most exciting innovations in the food and beverage packaging industry in the past few years, 3D printing technology is here to stay. More and more companies are discovering the virtually endless opportunities 3D printers have to offer, using 3D printing technology to create personalized packaging on request and even reducing plastic waste […]
pouch packaging recyclability

How will pouch packaging fare amid the anti-plastics trend?       

Consumers are increasingly saying no to plastic packaging – but they’re not always sure which kind to reject. While the anti-plastics movement is undeniably gaining ground, flexible packaging is trending as well. Which leads many consumers, brand owners and packaging designers to wonder: just how eco-friendly are pouches?