Packaging Innovation
These articles are tagged with "sustainable packaging design"
packaging design tips to boost sales

7 tips to boost sales through your packaging design

Remember back in the day when packaging had no other purpose than to protect and preserve products? Of course not, because that would mean you’re more than 150 years old! With each passing day, more is expected of product packaging and the people who design it. Packaging design today must be a real sales booster, […]
4 packaging design trends falling out of fashion

Long time no see! 4 packaging design trends falling out of fashion

A big part of staying in the increasingly competitive packaging game is knowing when it’s time to let go. Of design trends, that is. Read on to discover which packaging design trends are falling out of fashion in 2018.
pharma packaging future challenges

Is your pharma packaging ready to board the ship to … the future? 

As the average life expectancy increases and the economy globalizes, the pharma industry continues to evolve – as does the pharma packaging supply chain. So how about you? Will your pharma packaging be able to keep up with expectations? Read on to discover which challenges lie ahead.
Packaging design for online consumers

How to design packaging for online consumers? 3 tips!

Some 20 years ago, buying something by simply clicking a button on a screen seemed like something from a sci-fi novel to most. Today, we can’t imagine the world without e-commerce and all the opportunities it offers to brands and retailers. However, some things haven’t changed. Buying online is still a leap of faith for […]
sign up for the dupont packaging awards 2018

Final call to sign up for the DuPont packaging awards!

The DuPont Awards for Packaging Innovation are globally acknowledged as one of the most prestigious awards in the packaging industry. If you want to have a chance at winning this globally acknowledged award this year, now is the time to sign up! The entry deadline is April 12. The jury also expects to receive a […]
10 things the best innovative packaging designs have in common

10 things the best innovative packaging designs have in common

Do you ever wonder what packaging designs will look like ten years from now? One thing’s for sure: there are plenty of disruptive forces at work, driving innovation in packaging and thus encouraging the retail landscape to evolve at full speed. Smithers Pira expects the global packaging market’s value will reach 1 trillion USD by […]
amorepacific DuPont innovative packaging design awards 2017b

These were the best innovative packaging designs of 2017

There’s no denying 2017 was another year filled with mind-blowing packaging designs. So, with the new year coming closer, we thought we’d have ourselves a little TBT! (That’s short for Throwback Thursday, in case you didn’t know. It’s a Millennial thing.) According to the good people of the DuPont Awards for Packaging Innovation – and […]
sustainable packaging design

Packaging design: to protect, transport … and serve a higher purpose

Consumers expect a lot from packaging. More than ever before, in fact. Obviously, packaging has to control a product’s shelf life and be sturdy enough for the consumer to transport the product without giving it a second thought. But these days it must also serve a higher purpose, offering the consumer not just a well-preserved […]
Tiffany’s clever product packaging design

How brand power starts with clever product packaging

When you hear someone say ‘Tiffany & Co’, three things are likely to spring to mind: diamonds, Audrey Hepburn starring in Breakfast at Tiffany’s, and the iconic ‘Tiffany blue’ box. You know, that o so recognizable shade of robin egg blue. Now that’s brand power at work! Tiffany’s product packaging is so powerful because it […]
reduce packaging costs

Small changes, big savings! 3 tips to reduce packaging costs

Like any other industry in the world these days, the packaging industry is always looking for new ways to cut costs. Most of the time, this simply comes down to ridding the packaging of dead weight. Penny pinching, in other words, which – especially in the world of packaging – can lead to tremendous savings. […]

5 tips to create a mouth-watering food packaging design

No matter how delicious a product may be, sales won’t soar unless the packaging design is spot on. Are you a packaging designer looking to get inspired? Read on and discover our top five tips to create a food packaging design that will make the consumer’s mouth water!