Unboxing videos are more than just product reviews. They’re an incredible – not to mention free – opportunity for brands and designers to go viral. Did you know 1 in 5 consumers have watched at least one unboxing video? And that 4 in 10 are inclined to share their purchase on social media if it […]

The DuPont Awards for Packaging Innovation are globally acknowledged as one of the most prestigious awards in the packaging industry. If you want to have a chance at winning this globally acknowledged award this year, now is the time to sign up! The entry deadline is April 12. The jury also expects to receive a […]

There’s no denying 2017 was another year filled with mind-blowing packaging designs. So, with the new year coming closer, we thought we’d have ourselves a little TBT! (That’s short for Throwback Thursday, in case you didn’t know. It’s a Millennial thing.) According to the good people of the DuPont Awards for Packaging Innovation – and […]

No matter how expensive, the perfume you spray on in the morning slowly but surely fades away during the day. By lunchtime, you wish you had brought the bottle with you so you could spritz on a little extra, just to make it through the rest of the day smelling of your favorite scent. Or […]

Braille information on pharmaceutical packaging is a given these days, but the same cannot be said for other types of product packaging. Aiming to highlight the issue, Swedish packaging designer Alexandra Burling created Color Me Blind: attractive packaging design for the visually impaired.

Few things are more annoying than arriving at your holiday destination with a bag of clothes soaking in sunscreen, right? Damn those leaky tubes and squeeze bottles! And then, to make matters worse, you have to ask a complete stranger at the beach to rub what’s left of the sunscreen on your back because you’re […]

So, when was the last time you picked up a newspaper? If you’re a millennial, chances are you can’t even remember. Print newspapers are being eclipsed by online media, a process which started about a decade ago, forcing news outlets to come up with new and creative ways to remain relevant in a society that […]

When someone says ‘sustainable packaging’, aerosols don’t exactly spring to mind. Aerosols, after all, received quite a bad rep some thirty years ago when it turned out CFCs (chlorofluorocarbons), which were commonly used in aerosol products, deplete the ozone layer. A lot has changed since then, except for … public opinion. To this day, the […]

Football fans all over America are counting the days until the Super Bowl kickoff on February 5. Are you one of them? And do you love to party hardy with a bag of potato chips in one hand and a beer in the other? Then you’re in for a treat this year! Frito-Lay’s Tostitos brand […]

Did you know that we’ve been buying milk in cartons and plastic containers for more than sixty years now? As consumers are becoming more and more environmentally conscious, the dairy industry recently decided that the time was ripe to give the old-fashioned milk packaging a sustainable make-over.

Sustainable packaging is becoming more innovative and popular as we speak. Packaging designers and manufacturers are always on the lookout for the most recent technological innovations to boost their sustainable packaging designs, making them safer, more efficient and – last but not least – even greener. In this article we discuss some of the latest […]