Your packaging designs, labels especially, have loads to say. Literally. There’s the list of ingredients you’re obligated to include, of course, and perhaps you’ve even adopted the much talked-about traffic light system. If you’re smart, your packaging also tells consumers just how eco-friendly the product as well as the packaging materials are – Millennials, after […]

Consumers are increasingly saying no to plastic packaging – but they’re not always sure which kind to reject. While the anti-plastics movement is undeniably gaining ground, flexible packaging is trending as well. Which leads many consumers, brand owners and packaging designers to wonder: just how eco-friendly are pouches?