Packaging Innovation
These articles are tagged with "Esko automation engine"
brand packaging design tools

How brand packaging design deals with changing consumer behaviors

Consumer behaviors and attitudes are forever changing, which means packaging design must follow suit for brands to continue to thrive. This article takes a closer look at recent shifts in consumer behaviors and extends those trending changes to specific solutions both brands and packaging designers today cannot do without. 
label production workflow automation

Workflow automation: 4 tips to enhance your label production

Did you know more than half of consumers consider fast response times to issues and requests the most important part of a brand experience? Consequently, marketers believe that changes to labels should be implemented in two weeks or less in order to live up to consumers’ high expectations. Fortunately, there’s no reason why you wouldn’t […]
digital printing technology automation

Digital printing technology is here. Are you ready?

The past few years have witnessed some great changes in the packaging industry, with new developments in digital print leading the way. Still, while digital printing technology is driving innovation in packaging, it also comes with its fair share of challenges. Jan De Roeck, Esko’s Director of Solutions Management, elaborates on digital print innovations and […]