A lot of effort and resources go into product packaging, while secondary packaging is almost always neglected. By providing customers with attractive shopping bags, retail stores, for instance, can do miracles for their products without any effort whatsoever! Unfortunately, shopping bags are rarely designed to attract the gaze of passers-by. There are some brands, however, […]

Click for larger image. Meiji:  milks makes you stronger.  Creative example of engaging advertising using  stickers. Via I believe in advertising.