Although it feels familiar, the digitization of the packaging printing industry has only been going on for about 20 years. Digital printing paved the way for big brands to address the consumer in a more personalized way through packaging.

Did you know more than half of consumers consider fast response times to issues and requests the most important part of a brand experience? Consequently, marketers believe that changes to labels should be implemented in two weeks or less in order to live up to consumers’ high expectations. Fortunately, there’s no reason why you wouldn’t […]