Packaging Innovation
March 6, 2015

The jewelry industry – a shining example of ethical packaging

Issues of sustainability, as well as socially responsible business practices, are high on the agenda in any line of business. The jewelry industry is a great example to illustrate how ethical packaging for earrings, watches, rings and necklaces can be a more attractive and more responsible experience for customers.

What is ethical jewelry?

Ethical jewelry is generally viewed in three ways: the materials, the workmanship and the processes in crafting. In other words: materials that minimize harm to the environment, maximize equality within the supply chain while being transparent in their journey from source to customer.

The diamond business is especially noteworthy in this regard, with the industry code of conduct called The Kimberly Process, guaranteeing that all processed diamonds come from non-conflict areas (the so-called blood diamonds).

Ethical jewelry and eco-packaging

Ethically sound jewels come in ethically sound jewel boxes. That is, eco-friendly packaging that is manufactured from 100 percent recyclable materials. The last decade or so, the jewelry industry has done a lot of effort to achieve this. Jewelry brands such as Foundation, ZenJewelz, and Gogo Jewelry all work according to strict principles with regard to eco-friendly packaging.

Distant Village and socially responsible jewelry packaging

Founded in 2000, Distant Village is a packaging design studio working solely with sustainable and handmade products. Among their designs are artisanal jewelry boxes, which are becoming more and more popular among socially responsible jewelry manufacturers and brands.

From start to finish every product manufactured by Distant Village has a full-circle view of sustainability in mind, including natural plant materials and FairTrade. They are a member of Green America, Social Venture Network and Fair Trade Federation.