Packaging Innovation
fda nutrition label changes
December 12, 2017

High time to get ready for the new FDA nutrition labels!

May 2016 saw the FDA significantly revise the nutrition facts label for the first time in over two decades. Large food manufacturers were given until July 2018 to adapt their labels accordingly, while smaller companies were given one extra year. However, having noticed enterprises struggling to meet the compliance deadlines, the FDA recently announced an extended compliance deadline. The date for large companies was pushed to January 1, 2020, and to January 1, 2021 for manufacturers with less than $10 million in annual food sales. However, companies are strongly advised not to delay in devising their implementation plan. So how about you? Are you (getting) ready yet to meet the compliance deadline? This article highlights the most important requirements and actions you need to take.

The FDA nutrition label changes in a nutshell

  • Added sugars must be declared, in grams as well as percent daily value.
  • While calcium and iron remain on the list of required nutrients, vitamins A and C no longer have to be declared. New on the label are vitamin D and potassium, which do require declaring.
  • What constitutes as one serving size will increase in many cases, in order to better reflect the amounts consumers are actually eating and drinking today.
  • The ‘1 to 2 servings’ label will no longer be allowed. As consumers tend to finish the entire product by themselves as one meal, the packaging will have to be labeled as a single-serving

3 things to include in your to-do list

Don’t quite know where to begin making changes? These three points of action are a great way to get started:
  1. Consult an expert to find out if your product needs reformulating. The new serving size may no longer allow you to make claims such as ‘low fat’, for example.
  2. You may want to consider reducing added sugars to safeguard the appeal of your product, but beware of the changes doing so may cause in terms of flavor and in some cases even texture.
  3. If a package contains 1 to 2 servings, consider increasing the amount of product to 2 or 3 servings or simply describe the entire package as a single serving.

Ready to tackle the FDA nutrition label challenge?

Download our free whitepaper to change your food and beverage labels accurately and in a flash!   Inspired by Packaging Strategies