Packaging Innovation
These articles are part of the "Product packaging" category
Anti-counterfeit packaging technologies

Anti-counterfeit packaging technologies are trending

Amid increasingly stringent security regulations and an alarmingly high number of fake products on the market, anti-counterfeiting technologies are the latest trend to take the packaging industry by storm. According to Smithers Pira, the anti-counterfeit packaging market is set to grow at a compound annual growth rate of 5.3 percent, reaching 3.6 billion USD by 2022.
demand for food packaging is soaring

Golden times ahead! Demand for food packaging set to soar

Golden times lie ahead for the food and beverage packaging industry, in Europe as well as North America. Smithers Pira expects packaged food and drink consumption in Europe will grow 3 percent annually to 953 billion packages by 2020. Along similar lines, the market research firm projects volume consumption in North America to reach 551.32 […]
child-proof pharmaceutical packaging design

How to design childproof pharmaceutical packaging?

Everyone knows how easily children mistake medicine for sweets. That’s why, next to continuously reminding parents and caretakers to keep medication out of children’s sight and reach, pharmaceutical manufacturers rely on packaging designers to come up with pharmaceutical packaging that is childproof. Never ceasing to innovate, the industry has come up with a wide array […]
Why the best wine packaging design calls for a cork screw

Why the best wine packaging design calls for a cork screw

While consumers do love their glass of wine, they won’t just settle for any old wine packaging with a classy sounding name on the label. The best way to spot a quality wine, according to them? The type of closure tells all. No less than 97 percent of U.S. consumers are convinced that the best […]
Falsified Medicines Directive for pharma packaging  

Is your pharma packaging ready for February 2019?

Pharma packaging design is due for a makeover, thanks to a new EU regulation that will come into effect in February 2019. The Falsified Medicines Directive will cost the pharmaceutical industry more than 5 billion euros; a major investment for which patients can’t be charged. Reportedly 82 percent of manufacturers are taking the necessary measures […]
Flexible packaging war on food waste

Flexible packaging: the ultimate weapon in the war on food waste?

Each year, about 1.3 billion tons of food is wasted. U.S. consumers alone throw away 36 million tons, or a staggering 40 percent of the food they purchase. That’s enough to feed every starving person in the world and still have leftovers. The reason why we throw away so much food? All too often, expiration […]
food labelling activity equivalence

Food labelling: traffic light system vs activity equivalence 

How Brexit will eventually affect the British economy, let alone the British packaging industry, is anyone’s guess for now. Ask the Royal Society for Public Health (RSPH), though, and they’ll tell you all about the activity equivalence labelling system they proposed in 2016. Indeed, Prime Minister Theresa May (in a speech at the Conservative Party […]
Perfume packaging

What a refreshing perfume packaging format!

No matter how expensive, the perfume you spray on in the morning slowly but surely fades away during the day. By lunchtime, you wish you had brought the bottle with you so you could spritz on a little extra, just to make it through the rest of the day smelling of your favorite scent. Or […]
product packaging design tips

How to get your product packaging design to tick all the boxes

A product can only be as great as its packaging design. At least, that’s what the consumer subconsciously believes. Did you know that the average shopper makes 85 percent of their purchase decisions in-store? And that they do so within 8 seconds once a particular packaging design has caught their eye? That said, consumers are […]
Mainichi Newspapers news water bottle

Japanese millennials are in love with the ‘news bottle’

So, when was the last time you picked up a newspaper? If you’re a millennial, chances are you can’t even remember. Print newspapers are being eclipsed by online media, a process which started about a decade ago, forcing news outlets to come up with new and creative ways to remain relevant in a society that […]
food labelling fails

Food labelling: consumers long for more clarity and compliance

Consumers are increasingly aware of what they eat, attaching more and more importance to food safety and nutrition benefits. Meanwhile, despite (or due to?) the many rules and guidelines in place, manufacturers still fall short when it comes to food labelling.