Packaging Innovation
These articles are part of the "Packaging software" category
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How seamless data flow from specification to printing press is the recipe for success in corrugated packaging prepress

With the continuing growth in e–commerce, new challenges for shelf-ready packaging in a changing retail landscape, a sustainability-aware consumer and a growing appetite for wide format digital printing, today’s corrugated packaging marketplace can only be described as ‘dynamic’. Against this background on the demand side, corrugated converters are left with a very profound challenge on […]

The importance of integrated and up-to-date software solutions cannot be overstated as we move into the ‘new normal’

Digitizing the process by which packaging is made is already key to delivering long-term business success. As we emerge from the global coronavirus (COVID-19) crisis into a ‘new normal’ with fragile supply chains, volatile demand and a changing retail landscape, the importance of improving operational processes, lowering costs and delivering client loyalty is more vital than ever. […]

Delivering collaboration and connectivity in a post-COVID world

The importance of collaboration and the ability for a business to pivot its organization to enable remote working has not just been reinforced, but rather hammered home during the recent pandemic. As companies still try to get a handle on maintaining operations in a world in the grip of the coronavirus (COVID-19) crisis, the importance […]

Driving digital transformation with the Esko Digital Maturity Model

Digitizing the process by which packaging is made is the key to delivering long-term business success. Improving operational processes, lowering costs and delivering client loyalty are all vital in whatever economic environment emerges from the current global crisis.  Esko recently unveiled its Digital Maturity Model (DMM) for Packaging Suppliers, a new program supporting companies on their journey to digital transformation. The five-stage maturity model is already helping businesses achieve success by making step wise, strategically correct decisions.  […]

Excited about Labelexpo 2019? Here’s what we’re looking forward to…

As a leading global provider of integrated solutions for label professionals, we can’t wait to showcase our latest portfolio of innovative products at this year’s Labelexpo Europe. But as well as shining a spotlight on our own products when we head to Brussels (24 to 27 September), we’re also looking forward to seeing the hundreds of other exhibits […]

From recall risk to regulations: why pharma packaging must be right first time

“Pharmaceutical packaging is Tetris. Stop playing it like chess.” This quote from Peter Schmitt, managing director of a US-based packaging company, speaks to the need for a mindset shift in pharma packaging. The ‘chess way’ of thinking is to think causally, with singular, consequential movements. In Tetris, things just get faster, with many different inputs […]

How Esko’s Studio helped Nike® to design packaging easier, faster and better

Nike® is one of the most valuable – and one of the most famous – clothing brands in the world. In 2017, its Global Football Division started using Esko’s Studio for packaging design, leading to considerable improvements in user-experience, concept communication and time-savings. Read the full story here “We definitely save time and it has […]

Closing the omnichannel responsiveness gap with 3D packaging modeling

According to 94% of senior CPG marketing decision makers, appealing to today’s consumers requires Brand Owners to respond to consumers’ needs in almost in real time. However, updating digital marketing vehicles is relatively quick; making changes to physical packaging to incorporate customer feedback is a different proposition entirely. New report outlines gap between digital and […]

A quick start to solving packaging artwork issues?

When talking to Brand Owners, the same issues arise time and time again. There is a lack of control and visibility over the whole artwork development and approval process, leading to delays, errors and even recalls. It is not surprising that many CPG Brand Owners are turning to packaging management software to solve this. However, […]

What’s your score? Evaluating your need for marketing asset management incorporating packaging

Marketing asset management systems help brand teams to centralize their content, streamline their creative workflow and increase collaboration. Many of the below issues point to a need for a marketing asset management platform that incorporates packaging. How many of these do you say ‘yes’ to? Do you have trouble locating your marketing and packaging assets? […]
color management workflow software tips

4 essentials for an efficient color management workflow

The importance of an efficient color management workflow is not to be underestimated. Color quality and consistency are crucial to any packaging printer who wants to keep their clients – especially brand owners – happy. Do you feel your color management isn’t all it should be? Then let’s get it (back) on track! This article […]