Packaging Innovation
These articles are part of the "Other cool things" category
palletization tips

What does it take to get palletization right? Follow these tips!

There is an art to proper palletization. If that phrase just made you laugh out loud, we suggest you give us a call the next time you’re trying to fit a load onto a pallet and the result starts to resemble the Tower of Pisa 😉 Anyway, even the most experienced of shippers sometimes struggle […]
shelf-ready packaging design tips

3 things the best shelf-ready packaging has in common

Designing shelf-ready packaging (SRP) can be tricky, in the sense that you’re designing for consumers as well as for the retailers who will be placing your packaging on the shelves. Not quite sure where to start? You’ve come to the right place! This article lines up all the qualities the best shelf-ready packaging has in […]
anti-counterfeit pharma packaging

3 security features all anti-counterfeit pharma packaging must have

While the number of counterfeit drugs circulating the world is declining, the overall value of the counterfeit pharmaceutical landscape is bigger than ever. As counterfeiters increasingly focus on more expensive drugs, the pharma industry must turn to sophisticated anti-counterfeit technologies to protect its profit margins – not to mention its vulnerable target audience. Fortunately, as […]
Hero Image

Digital printing for packaging: 3 game changers for small businesses

Until very recently, small businesses didn’t have much support putting their ideas to ink, paper and cardboard. Small-quantity printing for packaging jobs were incredibly costly (specifically when accounting for factors such as die cutting) and customization came at an expense struggling startups could rarely afford. For many, to survive meant to settle—to either opt for […]
Hero image

How to convert outlined AI text to live text? Simple!

Remember how hard it used to be to make last minute copy changes to outlined text in artwork files – unless you had the proper font installed? Well, not anymore! The new OCR plug-in ‘Text Recognition’ for Adobe Illustrator just makes life easier.
Ron Voigt packaging designers personality type

Why packaging designers are leaders at heart 

While society doesn’t tend to think of packaging designers as leaders, a great deal of designers actually do possess a fair share of leadership qualities.
Marketing now requires existential thinking

“Marketing now requires existential thinking.” Ron Voigt talks making brands more human

Brands who want to thrive in today’s marketing landscape must form human-like relationships with their target audiences. They need to create authentic yet extraordinary brand stories, add strategically chosen splashes of color … and actually make consumers care. President of X-Rite Pantone Ron Voigt recently attended the FUSE design conference in Miami and learned some […]
Clarke is a cardboard recycling robot

WALL-E who? Meet Clarke, the cardboard recycling robot!

It’s been almost ten years since WALL-E first melted our hearts, but it seems the recycling robot is now facing some competition. In terms of recycling capabilities, that is. Clarke, a cardboard recycling robot developed by AMP Robotics and nicknamed after inventor Arthur C. Clarke, is not nearly as cute as WALL-E. But boy, can […]

Did you know? These are the rarest colours in the world

Don’t you just love comparing paint swatches, ‘having a spin’ at the Pantone colour wheel, flipping through hundreds of books and magazines, … and then suddenly finding that perfect hue? If so, then you owe a big thank you to Edward Forbes. As the director of Harvard University’s Fogg Art Museum from 1909 to 1944, […]

Now turtles are getting in on 3D packaging design too!

Have you met Freddy? Freddy’s a tortoise. This is his story …

Harmonizing technology: How successful digital systems combine best in- class software with best-in-class integration

In today’s cloud-centric world, if you find yourself with disparate systems that aren’t talking to each other as well as they should, you’re not alone. Getting a cloud platform to work with a local one, or a CRM system to feed into its finance counterpart, isn’t impossible – it just needs the right mix of […]