Packaging Innovation
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shrink sleeve packaging design tips

Packaging design: 4 tips for your shrink sleeves

If you’re designing packaging for, let’s say, pickled pearl onions, shrink sleeves are probably something to steer clear from. When it comes to food packaged in jars, after all, consumers like to see the food they’re buying. But if you’re working on a packaging design for a food or drink that tends to be sold […]

Shrink sleeves made easy

Shrink sleeves are everywhere. Look around any supermarket, and you’ll see shrink labels on cans, bottles and jars—on products as varied as soft drinks and shampoo. The problem, however, is that shrink labels are notoriously difficult to get right. In July’s issue of FlexoMag, Susie Stitzel lays it all out: the issues, the solutions. Do […]
Discover the benefits of shrink packaging

How shrink packaging boosts shelf appeal … and more!

There’s no end to the versatility of shrink film. Used in virtually any industry and for all sorts of products, shrink packaging improves shelf life as well as product appeal and compliancy. Read on to learn all about the most important benefits shrink film offers to packaging designers. Shrink packaging is a designer’s best friend […]
fix problems with shrink wraps  

Got problems with your shrink wraps? Fix them instantly!

Shrink wraps (or shrink film or shrink sleeves, if you prefer) can look pretty amazing, but every packaging designer knows getting them to look flawless can be tricky at times. Fortunately, most problems with shrink wraps can be easily fixed. This article discusses five common shrink film problems and their solutions.
shrink film

Time to invest in shrink film for beverage multipacks!

The shrink film market for beverage multipacks is estimated to be worth $2.53 billion by 2020, according to MarketsandMarkets. The British-American market research firm also identified the key shrink film market players and divided their research results into segments based on application. If you are looking to make an investment in the near future, shrink […]
Mainichi Newspapers news water bottle

Japanese millennials are in love with the ‘news bottle’

So, when was the last time you picked up a newspaper? If you’re a millennial, chances are you can’t even remember. Print newspapers are being eclipsed by online media, a process which started about a decade ago, forcing news outlets to come up with new and creative ways to remain relevant in a society that […]

Recycling plastic packaging just got even more interesting

The UK packaging industry is currently experimenting with a new technology that will take recycling plastic packaging to a whole new level. If successful, an invisible ‘barcode’ made from metal oxides will make sorting and separating plastics easier than ever at an incredibly high speed.
advantages PET bottles

5 reasons to switch from glass bottles to PET bottles

When someone mentions beverage packaging, glass bottles immediately spring to mind. Many beverage businesses, however, are consciously making the switch from glass to PET bottles. Yes, even the wine industry is jumping on the PET bottle bandwagon! Are you not quite sure whether transitioning from glass to PET bottles is a smart move for your […]