Packaging Innovation
January 24, 2011

Cambell's Soup Back in the UK

New Package, New Recipe – London-based Path design agency unveiled a new package for the iconic Campbell’s Soup, which is to be relaunched across the UK later in January 2011 after 5 year’s absence. The latest design is available for the new 25 items of the renewed product range produced by Campbell’s UK in cooperation with Symington’s, British producer of dried prepackaged products. The range includes Cup Soup, Simmer Soup, Savoury Rice and Pasta & Sauce, etc.

Via PopSop

January 19, 2011

Packaging Innovation

Fulton Innovation demonstrated wireless charging technology in Las Vegas at CES. The packaging uses induction power to create, among lots of other things, some of the most amazing cereal boxes, illuminating in stages to create an eye-catching effect.

The technology can also be used to power toys and other items to give a battery-free demonstration. The company also had a pack of Energiser batteries that were being charged on its magical induction shelf, ready for you to buy and use straight away.

As if this wasn’t enough, the company also had a can of soup which had a heating coil built in to the packaging. Place this on its specially designed kitchen surface and the soup will cook in the pack, as per the manufacturer’s instructions. No more microwave explosions, just hot, perfectly warmed soup.

Read more at cnet UK

January 17, 2011

Heat Sensitive Wallpaper

Shi Yuan has created a way to turn normally passive things into something with a life of its own. Like this wallpaper that reacts to heat, the painting that react when you touch it, or the daily calendar that fades away during the day.

It is made using heat sensitive paint.

Watch this: Turn up the heat and your wallpaper starts to blossom!

Here, the radiator is off…

And here it’s on:

More examples


January 14, 2011

Creative Letterpress Prints

Using Lego pieces for poster printing. Let the images speak for themselves. More Lego letterpress prints here.

by Samuel Cox and Justin LaRosa from Physical Fiction

January 12, 2011

Packaging and POP Display

Creating a Seamless Connection On-Shelf With Packaging and POP Display

Hasbro is making a splash in the toy world with its newest game (Cuponk) geared towards both kids and adults. The object of Cuponk is to sink your ball into cups which light up with crazy sounds of victory. Several themed cups, each with their own unique sounds, enable players to create trick shots that are provided on the playing cards included with each purchase.

Packaging and Display Unite – the well thought out combination of both elements is highlighted by fusing great marketing and merchandising in-store.

The Cuponk launch is a wonderful example of how important it is to give equal, upfront thought to both packaging and display. Often times, this process is disconnected by creative logistics so it’s very refreshing to come across such a successful and shining example.

Read more about it on The Point of Purchase Network!
Kevin Saladyga on our LinkedIn Network

January 10, 2011

Recycled Cardboard Furniture

Bibicarton is Sarah Mouchot, creator of cardboard furniture. This Melbourne, Australia designer creates one of a kind pieces out of recycled cardboard.


January 6, 2011


Pantone App for iPhone and iPod Touch

Who says you can’t take it with you? Not Pantone. With the myPANTONE for iPhone and iPod Touch app you have access to a variety of PANTONE® color libraries and the ability to build color palettes and share them with colleagues and clients.

myPANTONE offers graphic, web, fashion and apparel designers a way to take PANTONE colors with you wherever you go. Can’t remember what a color looks like, now you can have Portable Color Memory™.

Via Pantone.

January 3, 2011

Banned Labels and More

Discover how some beer brands were banned for reasons not always abvious…

Watch more examples on

December 29, 2010

Windows Art

This is a nice work of art. This is not an anti Windows post at all. It’s about the idea to put 2D into 3D. Something we are also into 😉



December 22, 2010

Creative with PANTONE

Amazing what a brand can do. You probably know of some “Pantone art or fashion” item, but Olybob took the time to put a lot of them together on one single page! If you don’t understand French, let the images do the talking.

Via Olybob.

December 16, 2010

Designers, eat your hearts out!

The Hamilton Wood Type Museum inspires visitors with a vast hoard of fonts, woodcuts, and catchwords from printing’s past. This movie is an excerpt from the documentary around the endangered factory.

Feel the craftmenship, the passion and the very root of a font’s bezier curve in this heart warming movie.

Via Creative Desitinations
Find out more about the Typeface project and the full movie or Kartemquin Films.