Packaging Innovation
January 24, 2017

These graphic design trends dazzled us in 2016

Striking that perfect balance between trendy, traditional and avant-garde is what packaging design is all about. Every self-respecting packaging designer knows that blindly following trends is not the way to impress clients. And, ironically enough, ignoring trends altogether is not going to wow clients either – not to mention the consumer. Are you aware of […]

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January 19, 2017

These 3 remarkable packaging trends defined 2016

As the years go by, so do consumer preferences. Consequently, packaging designers are continuously on the lookout for the next trend to give their designs that coveted edge. But, as 2016 has officially ended … we thought we’d have ourselves a Throwback Thursday. Do you recall the packaging trends that stocked retail shelves a year […]

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January 17, 2017

How to comply with changing FDA food label regulations

In response to the US Food and Drug Administration’s (FDA) new Nutrition Facts label for packaged foods, Esko has introduced a series of handy tools and methods to help manufacturers comply with all the latest FDA food label regulations.

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January 12, 2017

Simply the best! Top 5 pharmaceutical packaging designs

Patient compliance, GMP compliance, anti-counterfeit measures, shelf-appeal, … Pharmaceutical packaging designers have plenty of boxes to tick before their design can hit the shelves, let alone sell, sell, sell! Still, every so often we come across a pharmaceutical packaging concept that stops us in our tracks. So, of course, we could not resist compiling a […]

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January 10, 2017

Esko Studio gives 3D packaging design another dimension

Great news for all you 3D packaging design professionals out there! Studio has had a make-over, resulting in the launch of Esko Studio 16. It’s speedier, more efficient, and it comes with a series of new features to boot. Continue reading to learn all you need to know about this innovative piece of 3D packaging […]

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January 5, 2017

How to colour your packaging design in 2017

Coming up with a successful product packaging design means taking into account multiple factors. Practical issues and technicalities aside, there are many trends that can make or break your design. Colours in particular change every season, but, fortunately, if you incorporate trend colours, you’ll rarely have to make dramatic changes to your design. Continue reading […]

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January 2, 2017

Happy New Year! 4 packaging design trends for 2017

Another year, another set of great packaging design trends to watch! Packaging in 2017 is going to be all about simplicity, attracting the consumer with sleek designs that have a minimalist twist. Ready for a sneak peek? Here goes!

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December 22, 2016

Counterfeit pharmaceutical packaging continues to soar

The amount of counterfeit pharmaceutical packaging circulating the world is now bigger than ever, even creating what experts call a ‘parallel economy’ – with potentially deadly consequences. With counterfeit pharmaceutical packaging unlikely go away anytime soon, the pharmaceutical industry is increasingly turning to innovative covert and overt anti-counterfeit measures.

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December 20, 2016

The path that leads to a perfect packaging design

Packaging design is all (or mostly, at least) about enticing consumers to grab a specific product off the shelves. Packaging should also act as a protective barrier between the product and its surroundings, yes. But the first thing on a brand owner’s mind is that their packaging should score high in the looks department. Which […]

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December 16, 2016

What a year it’s been! These packaging design trends shaped 2016

Packaging design trends will always come and go. Some pass us by in a flash. But every once in a while, we come across a trend we wish we never have to let go of. Fortunately for us, 2016 has been packed with such noteworthy packaging design trends. So of course, we just couldn’t resist […]

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December 15, 2016

Video: How will packaging prepress change?

Prepress at packaging converters is getting more complex. Reason? Increasing pressure of time to market, more regulatory compliancy needs and zero tolerance on quality. That’s why the role of the prepress operators is fundamentally changing! How to make the life of prepress operators easier What is the impact on the solutions used? What’s the future […]

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