Packaging Innovation
May 24, 2016

5 common pharma packaging artwork hurdles – and how to avoid them

Packaging and labelling challenges occur on a regular basis in the healthcare industry. In this article we look at five of the most common challenges, including: Compliance concerns (difficulties complying with current Good Manufacturing Practice (cGMP) guidelines) Process problems (outdated manual processes as a critical source of errors) Recall risks (50% of product recalls are […]

May 23, 2016

‘Would you like some virtual reality goggles with that?’

Virtual reality is on the rise! And it seems McDonald’s is out to claim their slice of the virtual reality pie. Earlier this year, the fast food giant introduced 3500 limited-edition Happy Goggles, a Happy Meal toy reserved for Swedish customers spread over fourteen restaurants. Will McDonald’s be launching these foldable virtual reality goggles outside […]

May 20, 2016

How to get the most out of flexographic printing

The flexographic packaging and label printing industry certainly is a thriving one, having resisted the financial crisis and the increasing competition of digital printing solutions for several years now. Smithers Pira predicts that this success will continue at least through 2020, thanks to a number of technical innovations that will help packaging designers and printers […]

May 16, 2016

The rise and future of virtual store simulation

More and more packaging designers and food manufacturers are consistently conducting virtual store simulation as a part of their market research. Does this surprise us? Not really, no. Major companies such as Intel Corp. and Procter & Gamble have been experimenting with various methods of store simulation since the early 1990s, so it was only […]

May 13, 2016

Packaging design: 4 tips for your shrink sleeves

If you’re designing packaging for, let’s say, pickled pearl onions, shrink sleeves are probably something to steer clear from. When it comes to food packaged in jars, after all, consumers like to see the food they’re buying. But if you’re working on a packaging design for a food or drink that tends to be sold […]

May 10, 2016

5 reasons to switch from glass bottles to PET bottles

When someone mentions beverage packaging, glass bottles immediately spring to mind. Many beverage businesses, however, are consciously making the switch from glass to PET bottles. Yes, even the wine industry is jumping on the PET bottle bandwagon! Are you not quite sure whether transitioning from glass to PET bottles is a smart move for your […]

May 6, 2016

Harmonizing technology: How successful digital systems combine best in- class software with best-in-class integration

In today’s cloud-centric world, if you find yourself with disparate systems that aren’t talking to each other as well as they should, you’re not alone. Getting a cloud platform to work with a local one, or a CRM system to feed into its finance counterpart, isn’t impossible – it just needs the right mix of […]


GMP compliant pharmaceutical packaging design: 3 tips

When the EU Directive on Falsified Medicines came into force at the end of 2015, the EU gave pharmaceutical manufacturers three years to implement a new range of features to make their packaging GMP compliant. In the light of these increasingly stringent safety demands, we’ve put together a shortlist of three useful suggestions for pharmaceutical […]

May 3, 2016

3 flexible packaging trends to stay on top of

Flexible packaging is on the rise. Smithers Pira even estimates that the global market for flexible packaging will have grown 18 percent, to be exact, by 2020. Naturally, this fast growth comes with increasing consumer expectations, which in turn bring along new challenges for the flexographic printing industry. Flexo printers have responded well to these […]

April 28, 2016

Can a grocery receipt fight obesity? This designer says ‘yes!’ 

Studies have shown that obesity will soon be the world’s number one health problem, overtaking famine. Experts estimate that more than one billion people will be obese by 2030. The cause? A monotonous diet that consists mainly of carbs and processed foods. Many people simply can’t tell a bad food choice from a healthy one, […]

April 25, 2016

Simple yet bold! The perfect recipe for food packaging

Bare Snacks recently gave their packaging design a refreshing make-over that is sure to drive the taste appeal of their healthy snack line. It’s bold. It’s simple. It’s sustainable. It’s everything food packaging should be! “Since the revamp, consumer feedback has been overwhelmingly positive. Our social media accounts have been flooded with supportive comments and […]