Packaging Innovation
January 12, 2017

Simply the best! Top 5 pharmaceutical packaging designs

Patient compliance, GMP compliance, anti-counterfeit measures, shelf-appeal, … Pharmaceutical packaging designers have plenty of boxes to tick before their design can hit the shelves, let alone sell, sell, sell! Still, every so often we come across a pharmaceutical packaging concept that stops us in our tracks. So, of course, we could not resist compiling a […]

Read more...
January 10, 2017

Esko Studio gives 3D packaging design another dimension

Great news for all you 3D packaging design professionals out there! Studio has had a make-over, resulting in the launch of Esko Studio 16. It’s speedier, more efficient, and it comes with a series of new features to boot. Continue reading to learn all you need to know about this innovative piece of 3D packaging […]

Read more...
January 5, 2017

How to colour your packaging design in 2017

Coming up with a successful product packaging design means taking into account multiple factors. Practical issues and technicalities aside, there are many trends that can make or break your design. Colours in particular change every season, but, fortunately, if you incorporate trend colours, you’ll rarely have to make dramatic changes to your design. Continue reading […]

Read more...
January 2, 2017

Happy New Year! 4 packaging design trends for 2017

Another year, another set of great packaging design trends to watch! Packaging in 2017 is going to be all about simplicity, attracting the consumer with sleek designs that have a minimalist twist. Ready for a sneak peek? Here goes!

Read more...
December 22, 2016

Counterfeit pharmaceutical packaging continues to soar

The amount of counterfeit pharmaceutical packaging circulating the world is now bigger than ever, even creating what experts call a ‘parallel economy’ – with potentially deadly consequences. With counterfeit pharmaceutical packaging unlikely go away anytime soon, the pharmaceutical industry is increasingly turning to innovative covert and overt anti-counterfeit measures.

Read more...
December 20, 2016

The path that leads to a perfect packaging design

Packaging design is all (or mostly, at least) about enticing consumers to grab a specific product off the shelves. Packaging should also act as a protective barrier between the product and its surroundings, yes. But the first thing on a brand owner’s mind is that their packaging should score high in the looks department. Which […]

Read more...
December 16, 2016

What a year it’s been! These packaging design trends shaped 2016

Packaging design trends will always come and go. Some pass us by in a flash. But every once in a while, we come across a trend we wish we never have to let go of. Fortunately for us, 2016 has been packed with such noteworthy packaging design trends. So of course, we just couldn’t resist […]

Read more...
December 15, 2016

Video: How will packaging prepress change?

Prepress at packaging converters is getting more complex. Reason? Increasing pressure of time to market, more regulatory compliancy needs and zero tolerance on quality. That’s why the role of the prepress operators is fundamentally changing! How to make the life of prepress operators easier What is the impact on the solutions used? What’s the future […]

Read more...
December 13, 2016

Ho ho how to design the perfect Christmas packaging!

Tis that time of the year again … Santa Claus is coming to town! And once again, Santa’s packaging designers have come up with some gorgeous Christmas packaging to help his little elves out on this festive occasion. Want to join in on the fun? Discover our tips to design the perfect Christmas packaging!

Read more...
December 8, 2016

A brand owner’s guide to change management in packaging and artwork

In this free e-book, we present five essential steps for brand owners looking at packaging management solutions to help to reduce the level of complexity in packaging and artwork. Step 1) Assess automation: Dividing brand development activities into two areas: those that cannot be automated and those that can. Step 2) Probe performance: Which elements […]

Read more...

What a treat! Food packaging you can eat

Eco-friendly food packaging is taking a turn for the tasty. A deliciously creative approach to biodegradable packaging, edible food packaging is the latest trend to take the packaging industry by storm. Curious to see what’s out there? Let’s have a closer look at some of the tastiest food packaging you can eat!

Read more...